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EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer

EDGE of the Web is a weekly digital marketing podcast discussing all things in Digital Marketing: SEO, Social Media, Content Marketing, and more. Host Erin Sparks discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing. Visit our website at edgeofthewebradio.com to see all of our past shows and videos.
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Now displaying: Page 1
Oct 6, 2023

Translating Conversion Success To Clients

This week we welcome back distinguished SEO expert, Eli Schwartz, to the EDGE. Eli has put in over a decade of unparalleled B2B and B2C growth initiatives, in addition to writing and publishing his book, Product-Led SEO. In this episode, discover the true meaning behind Product-Led SEO, and how you can utilize this strategy to further position yourself for success. Additionally, understand the significance of creating a customer persona, and how without one, you're unable to fully understand the buyer's journey. We uncover the TRUTH about Product-Led SEO, and how to truly maximize revenues for your clients on this episode of The EDGE of The WEB!

Key Segments:

[00:00:35] BrightonSEO US Free Tickets: Nov 9, 10 2023

[00:04:03] Introducing Eli Schwartz

[00:05:24] What is Product-Led SEO?  

[00:11:18] Eli's SEO Guide Presentation at Google

[00:17:19] EDGE of the Web Title Sponsor: Site Strategics

[00:18:03] Why is Creating a Persona and Understanding Needs of User Not So Commonly Practiced? 

[00:25:20] EDGE of The Web Sponsor: Wix

[00:26:01] Why Google Rankings Don’t Pay the Bills

[00:30:12] Demonstrating REAL Success To Clients

Thanks to Our Sponsors!

Site Strategics http://edgeofthewebradio.com/site  

Wix: http://edgeofthewebradio.com/wix   

Follow Our Guest

https://twitter.com/5le?lang=en

https://www.linkedin.com/in/schwartze

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