Customers aren't as loyal as they used to be but that doesn't mean you can't build customer loyalty, it just means you have to work a little bit harder at it.
Sujan Patel, the co-founder of Web Profits, joins us this week to talk about something he is very passionate about. No, we're not talking about his passion for Batman (although he and Erin and geeked out before our recording) - we're talking about what he calls Customer Delight.
On his website SujanPatel.com, he has published The Customer Delight Playbook and he walks through how businesses can build their customer loyalty by delighting them and then turn that into customer referrals!
Join us today as we talk Customer Delight, today on the Edge!
You know, this show started over five years ago with a mission to educate our audience on the different areas of digital marketing and our sweet spot has always been SEO. That where Site Strategics started - by debunking SEO myths and speaking with leaders in search and the SEO field.
We have a very special show today - we are talking to John Mueller, a Webmaster Trends Analyst at Google. It's not often that we get Google on the horn so we are especially excited for this show!
John Mueller works with the Webmaster Central, Sitemaps and Search Quality teams at Google to make sure information flows freely between webmasters and engineers at Google. He is based in Zurich, Switzerland and is known for his regular Google Webmaster Hangouts - where he takes live Q&A from webmasters and SEOs.
Join us on our conversation with John Mueller as we dive deep into some SEO topics...today on the EDGE!
David H. Lawrence XVII is an actor and professional voiceover talent and is best known for his role as Eric Doyle (The Puppet Master villain) in Heroes but has also had roles in The People vs. OJ Simpson, Cars 3 and Lost.
David had been in radio for over 30 years when he decided he wanted to change to become an actor and moved out to Los Angeles. After spending a few years training and gaining experience, he got his first paid role at the age of 50.
With his wealth of knowledge in radio and voiceover talent, David then decided to build an online training class called VO2GoGo that helps actors and voiceover talents use their voice to tell effective stories. Now, he is the process of developing a course called Camera Ready U - which is designed for actors, marketers, and anyone else who wants to improve their on-screen camera presence.
This week we talk with David about his background in radio, why he decided to change careers so late in life, and of course his acting career. Plus, we discuss his new training course and get a little preview of some of the topics he'll talk about in the course.
All this and more, on the Edge!