Erin Sparks welcomes guest Areej AbuAli, founder of Crawlina and Women in Tech SEO, to discuss her entrepreneurial journey, what it’s like to grow a community from scratch, the importance of mentorship, and some of the challenges women face in the SEO industry.
Join them as they explore what it’s like being an entrepreneur. . . on the EDGE!
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Is Google really retiring its ranking factors of mobile-friendliness, page speed, site security, and on-page experience? What will Facebook do for customers who saw a 500% increase in their CPMs over the weekend because of the bug in their system?
These topics and many others are explored by Erin Sparks, Jacob Mann, and Mordy Oberstein on this episode of the EDGE!
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Barry Blast from Search Engine Roundtable:
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Video: The AI Dilemma
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What is marketplace SEO? Is it the same as e-commerce SEO? Not necessarily.
Listen to this episode to hear guest Brodie Clark, SEO consultant, discuss the unique challenges with marketplace SEO and what makes it different than e-commerce SEO. Lastly, he and Erin Sparks opine on what the SEO community needs to thrive today.
Now let’s join the SEO marketplace and talk marketplace SEO. . . on the EDGE!
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Have you heard about Google’s new Project Magi? Word is that GA4 was just updated to include “one per session” conversion tracking.
Jacob Mann, Mordy Oberstein and Erin Sparks tackle these news topics and dive into Google’s latest product review update, its video thumbnail update, and more.
Check out the digital marketing news for this week. . . on the EDGE!
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Barry Blast from Search Engine Roundtable:
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How have Google’s rich snippets and knowledge graphs evolved over time? What impact will generative AI have on the SERP? What tools can we use to detect AI-written content?
Guest Brodie Clark, SEO consultant, and host Erin Sparks explore these questions and many more.
Join us for some SEO tomfoolery on this episode of the EDGE!
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If Facebook enters the AI chat space will he call it ZuckBot? What are Google’s Quality Raters doing with Bard and is it coming to the most popular search engine anytime soon?
Jacob Mann and Erin Sparks explore these questions and dive into whether or not Google’s latest core update impacted local search, it’s use of pattern recognition when crawling, and more.
Check out the digital marketing news for this week. . . on the EDGE!
News from the EDGE:
Barry Blast from Search Engine Roundtable:
The AI Dilemma Video
https://www.youtube.com/watch?v=xoVJKj8lcNQ
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What impact will AI have on marketing and advertising in 2023? Is Discord a viable marketing channel? What’s it take to build a successful podcast?
Join Erin Sparks and guest Greg Finn, partner at Cypress North and host of the Marketing O’clock podcast, as they answer these questions and many more on this episode of the EDGE podcast!
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Not a week goes by when we’re not talking about AI these days. Elon Musk and Steve Wozniak say the tech world should put a six-month pause on the development of systems smarter than GPT-4 until an independent or government body can oversee it. . . AKA regulations.
Are ads coming to generative AI? Did you know Google is moving employees around to beef up its Bard division?
All this digital marketing news on more. . . on this episode of the EDGE!
News from the EDGE:
Barry Blast from Search Engine Roundtable:
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