Ian Mackie, the Director of Social Advertising at Point It, joins us on the show this week to discuss the importance of Social Media Ads for your marketing campaign. Some of the topics we cover with Ian are: Why are other social media networks so far behind Facebook in social […]
The post EP 198: Social Media Ads w/Ian Mackie appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
In a recent Moz webinar, Amy Balliett, CEO of Killer Infographics described “Visual Communication” as: graphically represents information to efficiently and effectively create meaning – & when necessary, a limited text is included to explicate the meaning. There is no doubt that visual communication is a powerful tool for marketers […]
The post EP 197: The Value of Visual Communication w/Amy Balliett appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
What a trip is has been! We started this journey over four years ago, recording in a small radio station here in Indianapolis, and leveling up, over time. There’s been a lot of episodes, and huge amount of work for this shop of ours, and today we celebrate a big […]
The post EP 196: Rand Fishkin Interview – Penguin 4.0, Moz Layoffs, & Running a SaaS appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
Steve Guberman, Director of Search Marketing of GolfNow.com, dives deep into Google Tag Manager with the EdgeTalk crew this week. Most search marketers are familiar with the Google Tag Manager tool, but how well do you know what all it actually can do? With a little imagination, Google Tag Manager […]
The post EP 195: Google Tag Manager Hacks w/Steve Guberman appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
Luca Senatore, Director of Strategy at Genie Goals, joined us from Cambridge, United Kingdom this week! We were very excited to talk to Luca and get some of his thoughts and tips on paid search marketing for retail eCommerce websites. Luca’s team at Genie Goals has some great tips for […]
The post EP 194: Retail eCommerce PPC Strategies w/ Luca Senatore appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.