As we start coming to the end of 2016, we try to get a handle on all the different tactics in digital marketing. And one of the most important tactics, that is constantly changing, is PPC. It’s a huge environment to talk about and we going to be talking to […]
The post EP 203: How To Survive & Thrive at SMB PPC w/Kirk Williams appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
We are excited to be joined this week by Garth O’Brien, the Director and Global Head of SEO at GoDaddy, to discuss with him how he manages his team of SEOs and creates/implements a global SEO strategy. Plus, we also talk with Garth about how to change a company culture […]
The post EP 202: Managing a Global SEO Strategy w/Garth O’Brien appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
Jason White, the current Director of SEO at Hertz (and former VP of SEO and SMM at DragonSearch), joined us this week for our 201st episode of Edge of the Web. Jason started his new job with Hertz within the last month and is putting together his task list and […]
The post EP 201: In-House SEO vs. Agency SEO w/Jason White appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
Edge of the Web started on the local airwaves in Indianapolis on February 4, 2012. We’ve come a long way in the 4+ years and are now broadcasting in our own studio! And nothing goes better with your 200th episode than some steak, and Prime 47 stepped up and delivered! […]
The post EP 200: Steaks, Spirits, & SEO appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.
As digital marketers, do you know when your message isn’t hitting the mark? Or more importantly, why? Solving the “what” the customer is looking for is not the equation, but the “why” they are looking for should be the goal of digital marketing. So this week we are bringing on […]
The post EP 199: Finding the Why in Your Digital Marketing w/Steve Hammer appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.