Details on the Hack of Prominent Twitter Accounts
A total of 130 accounts were impacted, although personal information was compromised for only eight of those. Affected high-profile accounts included Joe Biden, Barak Obama, and Jeff Bezos.
Tweet Carousels on Google Search? Gone for now
In the wake of a serious hack on 130 prominent Twitter accounts, Google search results pages no longer feature a carousel of tweets. This may just be temporary, but time will tell.
Is Search More an Art or a Science? Google’s John Mueller Weighs in
The most recent episode of the Search Off the Record podcast has the team dishing about ranking factors. Mueller, for his part, says “Search is not a science.”
This week’s featured guest on EDGE of the Web is Jessica Bowman, Founder/CEO of SEOinhouse.com. Jessica is a marketer who comes from an IT background, bridging the gap between both project requirements and how marketing and IT need to collaborate more effectively. Her diverse experience in project management, website usability, and process analysis gives her insight into what needs tweaked, in your complicated enterprise-level world. She has a systematic approach to transform your SEO program into a well-oiled machine with an army of 30-100+ people thinking about SEO every day, this when you become a powerful SEO Force to Reckon With (SM). Tune in to learn more about Team SEO Training.
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Will Facebook Ban Political Ads?
Social media platforms increasingly find themselves saddled with sorting out what to do about political ads on their platforms, and Facebook appears to be reconsidering its stance on this.
E-A-T Features Prominently in Revamped Google Discover Help Document
If you haven’t looked at the Google Discover Help Document lately, you may not recognize it when you do. It’s been completely overhauled, and E-A-T is an important section to see.
Long-Term Outlook of Chief Marketing Officers Considering Pandemic
How are CMOs even thinking about the post-COVID marketing outlook when there is literally no end in sight for this pandemic that is worsening in the US?
Can you really consider yourself a digital marketer if you don’t know Gary Illyes? EDGE of the Web had the absolute honor to have the one and only Gary as this week's featured guest on episode 362! For those that don’t know Gary, he is a Webmaster Trends Analyst but according to his Twitter bio he's also the House Elf and Chief of Sunshine and Happiness at Google. He has a difficult job to communicate about search with the world and the updates from constant Google algorithm updates. Tune in to this week's episode to deep dive into how algorithm updates work and the heat that Gary takes from the public when these algorithms are rolled out!
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This week’s featured guest on EDGE of the Web is Mike King, The Founder and Managing Director of iPullRank, catching us up on what is new in the digital marketing world. If you don’t know Mike by now you need to. He has an extensive background in software, web development, and a proclivity for creative solutions. That experience has afforded him a track record of successfully coordinating the efforts of Creative, Strategy, Technical, and Paid Media Teams to achieve synergistic solutions in harmony with long-term client campaign goals for several Fortune 500 brands. Check out episode 361 where we deep dive into the effects on COVID19 in the workforce.
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From The Verge- Spotify to roll out interactive podcast ads to allow listeners to interact with their device screen as an ad plays mid-roll of their favorite podcasts
Search Engine Journal confirms that Apple Safari will allow Google Analytic data to be tracked when users choose their browser.
And according to Impact, Google is launching “Keen” - which appears to be a hyper-local / hyper-hobby focused photos and social app, similar to Facebook Groups or Pinterest.
This week Marco Bonomo, SEO Specialist at Mediacom, joined us as our featured guest on EDGE of the Web to discuss Google jobs and internal site search optimization. Marco is involved in SEO strategy planning and technical SEO for leading e-commerce and governmental websites, focusing on the UK. This show is so unique because EDGE has not had a previous show that had deep-dived into the tactic of internal site search. Tune in to EDGE of the Web episode 360 to learn more about optimization of internal site search and optimizing job postings on Google!
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